Tales from the idiot box
This is my column today at the op-ed section of the Manila Standard Today. Television enables people— particularly candidates during an election—to reach more people faster and more efficiently. However, it also magnifies defects and can produce mixed results. Television can be a cruel medium. Because most households in this country own a television set, we already expected candidates for national positions to take their cause to the people via the idiot box. I guess what we did not expect was the level of gimmickry and absurdity that would be used in this effort. In an ideal world, our politicians should be harnessing the awesome power of this medium to convey their platforms and define who they are. Too bad our politicians seem more bent on entertaining us and showing off whatever miniscule talent they have in comedy, dancing, or acting. Thus, watching the first cuts of our politicians’ television ads is really anything but enlightening or educational. The current campaign ads are, a...