Build it and they will come
This is my column today at the op-ed section of the Manila Standard Today. IN this age of consumerism, I have always wondered what it is that attracts people to certain places and establishments. I admit I never really understood the whole point of the movie “Field of Dreams” but this dialog from that movie is stuck in my memory: If you build it, they will come. (As an interesting aside, I recently met up with a friend from college who was and continues to be a serious film buff. He, too, admitted that he never really got the point of that hit movie. That provided some measure of relief because for sometime I really felt like a total failure for not getting the whole point of that movie. If anyone out there has an idea, feel free to drop a comment at my Web log at www.bongaustero.blogspot.com .) Anyway. This dialog was top of mind last week as I finally saw for myself two areas in Metro Manila that seem destined to be the next choice destinations. First, the Trinoma complex that is ris...